An online campaign concept for Terrible Records and Sir Chloe​

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For many fans it’s a dream to see what goes down behind the closed doors of the backstage area at their favorite artist’s concert. With #Backstage, Terrible Records gives an exclusive look behind the scenes.
Through this immersive online experience, fans can embark on a journey of Sir Chloe’s world. This dressing room table might look like a mess, but don’t be fooled: great things are created. Here, fans can create their own merchandise completely to their liking and vote for their favorite designs.

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